Recently, Hisense Juhaokan proclaimed its strategic partnership with Beijing Poly Performing Arts Co., Ltd., a famous company in the field. The two parties would carry out in-depth cooperation on development of internet TV as regards entertainment contents in a bid to realize alliance between giants.
It is known that Juhaokan and Poly Performing will work in tandem in launching special zones for internet TV programs. Fancy programs of Poly Performing covering children’s play, musical play, drama, opera, concert, music concert and music festival and so forth will be launched to Juhaokan firsthand and would bring about fancy programs and diversified choices for Hisense Internet TV users.
Strategic cooperation between Juhaokan and Poly Performing is a tentative effort of cross-border cooperation in the internet TV field. Rich performing resources in Poly Performing would drastically extend diversified video contents of Juhaokan. As the world’s largest internet TV platform, Juhaokan will provide a broadcasting platform with largest user volume and professional operation teams before bringing out the incremental effect to the maximum.
Juhaokan is an internet TV platform under Hisense. By the end of April, 2017, Hisense internet TV had a total base of domestic users tallying 21.72 million and users of its video products reaching 19.17 million. It is the largest video product in the field. Other than disparate video content, Hisense internet TV would conduct cooperation with iqiyi, Tencent, youku and other video facilitators to target at the most diversified video resources in the field.